Decide What to Build Next

Rank opportunities with customer evidence, goal impact, effort, and account value in one decision view.

Prioritization

Review-ready reporting workflow should move first

Quick win selected

Plan next

Strong demand, bounded effort.

StrategyQuick win

Review-ready reports

86

Plan now

Review speed

31 score

Offline mode

hold

176

Evidence

$1.8M

Revenue

bounded

Effort

Connect work to company goals

Prioritize by impact and effort

Separate quick wins from big bets

Re-rank as evidence changes

Prioritize Against Goals

Use company goals as the basis for comparing opportunities, initiatives, and tradeoffs.

  • Company goals visible
  • Initiatives tied to goals
  • Goal impact shown

Accounts

Decision

Account demand makes trusted reporting worth building

Northstar Analytics + 68 mentions

Sales calls

7 review calls mention report confusion

Support threads

31 requests point to filter and export blockers

Promote to initiative with source links intact.

See Account Demand Behind the Bet

See the accounts, evidence, and revenue context behind a product decision before the team commits.

  • Accounts carrying demand
  • Evidence included
  • Revenue context visible

Prioritization

StrategicQuick winReconsiderLow effort

Review reports

86

Export state

74

Approval flow

61

Plan first

86 score

Review reports wins on demand, revenue, and effort.

See Where Each Bet Fits

Place initiatives on a simple map so quick wins, big bets, and low-priority work stay easy to explain.

  • Quick wins identified
  • Big bets made clear
  • Low-priority work filtered